Getting financial executives on board with new programs can be difficult, but private label credit solutions like ZAPFI by IMS are turning CFOs into raving fans. By offering total control over revenue, data, and risk management, this approach boosts margins, improves financial transparency, and drives long-term customer loyalty for growing catalog companies nationwide.
Credit
Many direct mail companies partner with banks for credit programs, but often lose out on interest revenue and valuable customer data. By launching your own private label credit program, you can capture these revenue streams, control your own data insights, and improve overall profitability. Discover why owning your program is a smarter, more competitive long-term strategy.
Under the gun to meet their next print cycle date, this marketer needed to create a compliance communications piece to make their customers aware of a rate change to their credit programs. To stay in compliance without missing cycles, they needed to do this in record time, while keeping costs to a minimum.
Open-minded, growth-focused catalog brands are turning to a proven private label credit program that’s a unique solution for driving growth and profits.
Private label credit cards can not only boost sales and order frequency, but also foster customer loyalty.